Author Archives: John

Introduction to Search Engines and SEO

By SEO

If you’ve heard that you need an SEO to help with your online marketing efforts, you may be wondering exactly what that is and how it can assist your web publishing goals. While the details and technical jargon can become quite complex very quickly, the basic idea is that an SEO is a computer technology

Read More

What is SEO?

By SEO

In general, SEO is a shorthand term for “Search engine optimization.” At the most basic level, it involves analyzing website code, internal linking structures, and URLs for the purpose of making a website more accessible to search engine spiders and web crawlers. The ultimate goal of any SEO campaign is to increase website traffic for

Read More